Sophie
Day
Head of Marketing & Founder Network
A musical creative who found a passion for all things startup, marketing and strategy related.
With a background and degree in music from the University of Manchester, VC seemed like an unlikely career path, but over the years the fast pace, continuous learning and variety of each day has inspired me to expand my knowledge on all things tech and startup related. Smedvig was the start of my professional career nine years ago and since then, the team have provided continuous support to allow my role to develop and grow. Today I Head up all things Marketing & Platform related and provide support to our teams through our portfolio network. Having recently competed an MBA at Alliance Manchester Business School, my goal is to work more closely with the inspiring teams that we back.
A conversation with Sophie
What's the best bit of advice you've ever been given?
Never stop learning.
What gets you excited about a business?
When you hear a Founder speak properly about their business for the first time and you can see the passion, energy and vision they have for solving this problem, it's really inspiring.
Book or Podcast Recommendation
Good Strategy, Bad Strategy by Richard Rumelt or Scaling the Revenue Engine by Tom Mohr.
What do you do when you're not supporting great companies?
Outside of work you’ll find me at the theatre, reading the latest thriller novel, in a spin class and very occasionally writing music for short films.